Kangae.co
Archive for May 2012
Failures Don’t Plan To Fail, They Fail To Plan
Consumer focussed social media mega stars Twitter, Yelp, Foursquare, YouTube, Facebook and Google have smashed open doors for small businesses over the past 4 years. Arguably two of the most important breakthroughs are: A leveling of the playing fields – the recent viral success of the Dollar Shave Club launch video is a great example of how a … Continue reading
Outbound Product Management
Wearing multiple hats is common practice in the modern organization, and no more so than in small companies. In the marketing domain this can mean outbound product management is either merged with inbound or occasionally lost all together. This post looks at a number of reason why outbound product management should be of equal if … Continue reading
Agile and Product Management
The purpose of this post is to provide an insight into working with Agile from a Product Management perspective. Given Agile recognizes Product Owners not Product Managers (more on this follows) the prevailing challenge we’ve faced in Product Management is time. Below are 6 recommendations for a Product team to ensure true product management continues. 1. Change approach and find the … Continue reading
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