Kangae.co
Observations
The WellnessFX Experience – Customer Review
What happens when you mix a San Francisco based technology company (a.k.a a company which is organized around the consumer) and the world of healthcare (which arguably has lost sight of the consumer / patient over the years focusing on the what – the symptom/disease, as opposed to the why – the underlying cause)? The … Continue reading
The Evolution of Task Management
When we start a new job / project, or adopt a new technology to help us go about our business we often do so with passion and determination. “This time round will be better than the last time” we tell ourselves. We know this because we’re constantly improving – learning lessons from past experiences and … Continue reading
Facebook Chemistry
If you have ever maintained a swimming pool you’ll know pool water chemistry is very much a balancing act. Companies who offer free products and services, such as Facebook and Google, have a similar balance to maintain between their customers and their members (or users). Favorable adjustments on one side of the relationship can have … Continue reading
Failures Don’t Plan To Fail, They Fail To Plan
Consumer focussed social media mega stars Twitter, Yelp, Foursquare, YouTube, Facebook and Google have smashed open doors for small businesses over the past 4 years. Arguably two of the most important breakthroughs are: A leveling of the playing fields – the recent viral success of the Dollar Shave Club launch video is a great example of how a … Continue reading
Outbound Product Management
Wearing multiple hats is common practice in the modern organization, and no more so than in small companies. In the marketing domain this can mean outbound product management is either merged with inbound or occasionally lost all together. This post looks at a number of reason why outbound product management should be of equal if … Continue reading
Agile and Product Management
The purpose of this post is to provide an insight into working with Agile from a Product Management perspective. Given Agile recognizes Product Owners not Product Managers (more on this follows) the prevailing challenge we’ve faced in Product Management is time. Below are 6 recommendations for a Product team to ensure true product management continues. 1. Change approach and find the … Continue reading
Google+ Hits The Social Sweet Spot
Google+ lit up last week as comments and jokes bounced back and forth regarding the new user interface and the ‘mysterious’ white space to the right of the screen. Perhaps more poignant in the battle for most Monthly Active Users (MAU) – a key measure of engagement used by social networks – is how Google positioned its … Continue reading
10 Reasons Communities Should Be Core To Your Social Strategy
Thousands of professionals collaborate to solve workplace challenges each and every day in online communities such as focus.com, stackoverflow.com, and toolbox.com. While working at Toolbox.com I had the pleasure of seeing this collaboration in addition to working with many multi-national / global organizations interested in engaging with the community. In 2011 we experienced a clear … Continue reading
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